#301423
Closest named color: Eggplant (#380835). oklch(23.9% 0.051 348.3), rgb(48, 20, 35).
Aa
White text reads best on this color (16.79:1).
About this color
#301423 is a very dark, muted red. In OKLCH its lightness is 24%, its chroma 0.051 and its hue 348°. Its hue sits on the warm side of the wheel. The nearest named color is Eggplant (#380835), ΔE 0.050 away. White text reads best on it, at 16.79:1.
| Hue family | Reds |
| Lightness | very dark (24%) |
| Chroma | muted (0.051) |
| Temperature | warm |
| Nearest name | Eggplant (#380835) |
| Black text | 1.25:1 |
| White text | 16.79:1 |
Values
| HEX | #301423 |
| RGB | rgb(48, 20, 35) |
| HSL | hsl(328, 41%, 13%) |
| OKLCH | oklch(23.9% 0.051 348.3) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #301423 | 16.79:1 | AAA | Lc -106.0 | Preferred for body text |
| Black text on #301423 | 1.25:1 | Fails | Lc 0.0 | Not readable |
| #301423 text on white | 16.79:1 | AAA | Lc 103.6 | Preferred for body text |
| #301423 text on black | 1.25:1 | Fails | Lc 0.0 | Not readable |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 950.
-
Step 50
50
#FAF3F6
oklch(97% 0.008 349.2)
-
Step 100
100
#F3E5EC
oklch(93.5% 0.018 345.6)
-
Step 200
200
#EBD1DD
oklch(88.6% 0.033 348.2)
-
Step 300
300
#DFB1C7
oklch(80.8% 0.06 348.2)
-
Step 400
400
#CD88AB
oklch(70.7% 0.095 348)
-
Step 500
500
#BF6996
oklch(63.2% 0.122 348.5)
-
Step 600
600
#AA4E81
oklch(55.6% 0.134 348)
-
Step 700
700
#923F6D
oklch(49.2% 0.124 348.2)
-
Step 800
800
#763459
oklch(42.6% 0.103 347.6)
-
Step 900
900
#602E49
oklch(37.7% 0.081 348.1)
-
Step 950
950 (this color)
#301423
oklch(23.9% 0.051 348.3)
#301423 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #171A24 | 0.054 |
| Deuteranopia (no green cones) | #1E1F22 | 0.050 |
| Tritanopia (no blue cones) | #33131A | 0.018 |
| Achromatopsia (no color) | #1D1D1D | 0.051 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #301423
#301423
oklch(23.9% 0.051 348.3)
- #00261B
#00261B
oklch(23.9% 0.048 169.1)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #301423, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Eggplant #380835 ΔE 0.050
- Aubergine #3D0734 ΔE 0.053
- Dark Plum #3F012C ΔE 0.053
- Dark Maroon #3C0008 ΔE 0.056
- Jet #212529 ΔE 0.058
- Dark #1B2431 ΔE 0.061
- Dark Purple #35063E ΔE 0.065
- Deep Brown #410200 ΔE 0.066
Use #301423 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.