#301020
Closest named color: Eggplant (#380835). oklch(23% 0.057 351.3), rgb(48, 16, 32).
Aa
White text reads best on this color (17.20:1).
About this color
#301020 is a very dark, muted red. In OKLCH its lightness is 23%, its chroma 0.057 and its hue 351°. Its hue sits on the warm side of the wheel. The nearest named color is Eggplant (#380835), ΔE 0.049 away. White text reads best on it, at 17.20:1.
| Hue family | Reds |
| Lightness | very dark (23%) |
| Chroma | muted (0.057) |
| Temperature | warm |
| Nearest name | Eggplant (#380835) |
| Black text | 1.22:1 |
| White text | 17.20:1 |
Values
| HEX | #301020 |
| RGB | rgb(48, 16, 32) |
| HSL | hsl(330, 50%, 13%) |
| OKLCH | oklch(23% 0.057 351.3) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #301020 | 17.20:1 | AAA | Lc -106.2 | Preferred for body text |
| Black text on #301020 | 1.22:1 | Fails | Lc 0.0 | Not readable |
| #301020 text on white | 17.20:1 | AAA | Lc 103.8 | Preferred for body text |
| #301020 text on black | 1.22:1 | Fails | Lc 0.0 | Not readable |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 950.
-
Step 50
50
#FBF3F6
oklch(97.1% 0.009 352.4)
-
Step 100
100
#F5E5EB
oklch(93.6% 0.019 352.7)
-
Step 200
200
#EED0DC
oklch(88.6% 0.037 351.8)
-
Step 300
300
#E4AFC6
oklch(80.9% 0.068 350.9)
-
Step 400
400
#D484A8
oklch(70.7% 0.108 351.7)
-
Step 500
500
#C66393
oklch(63.1% 0.137 351.4)
-
Step 600
600
#B1487D
oklch(55.6% 0.148 351.6)
-
Step 700
700
#98386A
oklch(49.1% 0.139 351.1)
-
Step 800
800
#7C2F56
oklch(42.7% 0.116 351.6)
-
Step 900
900
#642B47
oklch(37.7% 0.089 351.5)
-
Step 950
950 (this color)
#301020
oklch(23% 0.057 351.3)
#301020 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #141821 | 0.062 |
| Deuteranopia (no green cones) | #1D1D1F | 0.055 |
| Tritanopia (no blue cones) | #340F16 | 0.021 |
| Achromatopsia (no color) | #1B1B1B | 0.057 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #301020
#301020
oklch(23% 0.057 351.3)
- #00241A
#00241A
oklch(23.2% 0.046 170.2)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #301020, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Eggplant #380835 ΔE 0.049
- Dark Maroon #3C0008 ΔE 0.050
- Dark Plum #3F012C ΔE 0.050
- Aubergine #3D0734 ΔE 0.052
- Deep Brown #410200 ΔE 0.062
- Very Dark Purple #2A0134 ΔE 0.063
- Dark Purple #35063E ΔE 0.065
- Jet #212529 ΔE 0.068
Use #301020 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.