#294B96

Closest named color: Cobalt (#1E488F). oklch(43.1% 0.13 263.6), rgb(41, 75, 150).

Aa

White text reads best on this color (8.26:1).

About this color

#294B96 is a dark, moderately saturated blue. In OKLCH its lightness is 43%, its chroma 0.130 and its hue 264°. Its hue sits on the cool side of the wheel. The nearest named color is Cobalt (#1E488F), ΔE 0.018 away. White text reads best on it, at 8.26:1.

Hue familyBlues
Lightnessdark (43%)
Chromamoderately saturated (0.130)
Temperaturecool
Nearest nameCobalt (#1E488F)
Black text2.54:1
White text8.26:1

Values

HEX#294B96
RGBrgb(41, 75, 150)
HSLhsl(221, 57%, 37%)
OKLCHoklch(43.1% 0.13 263.6)

Contrast

WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.

PairWCAG 2ResultAPCAAPCA guidance
White text on #294B96 8.26:1 AAA Lc -92.8 Preferred for body text
Black text on #294B96 2.54:1 Fails Lc 15.8 Dividers and decoration only
#294B96 text on white 8.26:1 AAA Lc 88.2 Fine for body text
#294B96 text on black 2.54:1 Fails Lc -14.0 Not readable

Tints and shades

A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 800.

  1. Step 50

    50

    #F2F6FD

    oklch(97.2% 0.01 261.8)

  2. Step 100

    100

    #E2EAF9

    oklch(93.5% 0.022 263.2)

  3. Step 200

    200

    #CBDAF6

    oklch(88.6% 0.042 263)

  4. Step 300

    300

    #A8C1F2

    oklch(80.9% 0.075 263.7)

  5. Step 400

    400

    #799FEC

    oklch(70.7% 0.121 263.6)

  6. Step 500

    500

    #5785E6

    oklch(63.1% 0.155 263.5)

  7. Step 600

    600

    #3D6CD4

    oklch(55.5% 0.168 263.6)

  8. Step 700

    700

    #305AB8

    oklch(49.1% 0.156 263.6)

  9. Step 800

    800 (this color)

    #294B96

    oklch(43.1% 0.13 263.6)

  10. Step 900

    900

    #253F77

    oklch(37.9% 0.101 263.6)

  11. Step 950

    950

    #162545

    oklch(27% 0.063 263.8)

Export this scale for Tailwind in the Tailwind colors tool

#294B96 with color blindness

Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.

VisionSeen asShift (ΔE)
Protanopia (no red cones)#2154990.025
Deuteranopia (no green cones)#004A940.026
Tritanopia (no blue cones)#005D690.105
Achromatopsia (no color)#4E4E4E0.130

Harmonies

Hue rotations in OKLCH that keep this color's lightness and chroma.

Complementary

The opposite hue (180°).

  • #294B96

    #294B96

    oklch(43.1% 0.13 263.6)

  • #674B00

    #674B00

    oklch(43.1% 0.089 83.9)

Open the complementary palette in the generator

Analogous

Neighbouring hues, 30° either side.

  • #294B96

    #294B96

    oklch(43.1% 0.13 263.6)

  • #005779

    #005779

    oklch(43% 0.09 233.6)

  • #553D8F

    #553D8F

    oklch(43% 0.13 293.7)

Open the analogous palette in the generator

Split complementary

The two hues beside the complement (150° and 210°).

  • #294B96

    #294B96

    oklch(43.1% 0.13 263.6)

  • #7C3C00

    #7C3C00

    oklch(43.1% 0.108 53.9)

  • #505500

    #505500

    oklch(43% 0.096 113.6)

Open the split complementary palette in the generator

Triadic

Three hues spaced 120° apart.

  • #294B96

    #294B96

    oklch(43.1% 0.13 263.6)

  • #892A2B

    #892A2B

    oklch(43.1% 0.129 23.8)

  • #136117

    #136117

    oklch(43.1% 0.13 143.5)

Open the triadic palette in the generator

Square

Four hues spaced 90° apart.

  • #294B96

    #294B96

    oklch(43.1% 0.13 263.6)

  • #822A55

    #822A55

    oklch(43% 0.129 353.7)

  • #674B00

    #674B00

    oklch(43.1% 0.089 83.9)

  • #005E4C

    #005E4C

    oklch(43% 0.082 173.7)

Open the square palette in the generator

Palettes with this color

Curated palettes that contain a color within ΔE 0.04 (OKLab) of #294B96, closest first.

Similar named colors

The eight closest entries in our named color list, with their ΔE distance.

Use #294B96 in your product

Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.